Most brands don't have a content problem. They have a visibility problem. Sochh exists to fix that, one brand at a time.
Built an organic visibility system for a premium nail, lash, PMU and skin salon in Bhawanipore. The work included service-led content, Google Business Profile visibility, local search keywords, educational beauty content and AI-search discoverability for salon-related searches in Kolkata.
Worked on brand communication and content for a hospitality-led space, focusing on experience, food, ambience and audience engagement. The goal was to make the brand feel discoverable, desirable and consistent across digital touchpoints.
Worked on content and communication for Avaan’s logistics ecosystem, including courier services, excess baggage, package delivery, left luggage storage, smart locker, baggage wrap, art express and pet express. The focus was to simplify logistics for everyday customers, travellers and small sellers through clear service-led content, pain-point reels, GMB posts, carousels, launch campaign messaging and platform-specific communication across Instagram, Facebook, LinkedIn and Google Business Profile.
Worked on content direction and digital packaging for a podcast-led brand. The focus was to make ideas, conversations and episodes easier to discover, consume and remember.
Honest takes on what actually works in search, content, and brand visibility, written for founders, not marketers.